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The Numbers
- nearly all fortune 500 companies have websites
- 75 -100 m people on-line in 40+ countries via 40,000+ networks
- over 100m people on-line by 2000
- >50% of Americans access the net
- 100 m documetns; 800m by 2000
- 1/2 - 1 b retail sales in 1996
- 4-10 b retail sales in 2000
- business-to-business sales of 50-150 b by 2000
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The Users The typical user tends to be well educated, professional and upscale; demographics that are very attractive to businesses.
Seventy three percent of users in a recent survey had used the Internet for shopping |
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References
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